Whether scheduling appointments or sending updates, promotions, or reminders, SMS (short message service) provides you and your clients with an easy way to communicate on customers’ preferred platform. SMS, better known as text messaging, offers a timely, non-invasive means to share important information, in a format that is increasingly becoming the preferred means of communication, for personal and professional use.

SMS is simple and convenient, for you, AND your customers. Whether your organization requires inbound or outbound SMS customer service, text messaging provides a quick and easy way to interact with clients and reduce call wait time. In the age of instant gratification and response, SMS is a great way to connect when and how customers prefer.

SMS is accessible to all ages. Nearly all demographics use, and respond to, text messages. Not requiring potential customers to download an app, or join a website to interact with your business, makes your company more accessible. With live agents, your customers receive personalized responses to their messages, rather than a generic automated text that is sent to the masses.

SMS makes your business accessible to customers at any time of day. If you are a parent (or have spent any amount of time around kids), you understand how difficult it can be to find a lull in the noise to make an important phone call or set an appointment. Whether it’s children, work, errands, or other daily tasks, many customers want to spend as little time on the phone to schedule a service, or order a product, as possible. Providing an SMS option allows potential customers to engage with your company without interrupting the flow of their day. The easier you make it for customers to find and interact with your company, the more likely they are to choose you over the competition.

Most importantly, it is cost effective for any organization’s budget.

At WESP Communications, we use Omni-channel technology, allowing our agents to communicate with your potential clients on all customer communication channels, including SMS text messaging. By providing options for dedicated agent or shared-environment solutions, we can create a customized plan for your business goals. To find out how to incorporate SMS text messaging into your current customer service strategy, contact WESP Communications today!